We take data protection seriously
The protection of your privacy when processing personal data is an important concern for us. When you visit our website, our web servers store the IP of your Internet service provider, the website from which you visit us, the web pages you visit on our site and the date and duration of your visit as standard. This information is essential for the technical transmission of the web pages and secure server operation. There is no personalised analysis of this data.
1. Who is responsible for data processing and who can you contact?
Person responsible:
MEDIAN Unternehmensgruppe B.V. & Co. KG
Franklinstraße 28-29
10587 Berlin
Tel.: +49 30 530055-0
The company data protection officer is
Herr Christian Volkmer
Projekt 29 GmbH & Co. KG
Ostengasse 14
93047 Regensburg
E-Mail: anfragen@projekt29.de
Tel.: +49 941 2986930
2. Personal data
Personal data is data about your person. This includes your name, your address and your e-mail address. You do not have to disclose any personal data in order to visit our website. In some cases, we need your name and address as well as other information in order to be able to offer you the desired service.
The same applies if we supply you with information material on request or if we answer your enquiries. In these cases, we will always point this out to you. Furthermore, we only store the data that you have transmitted to us automatically or voluntarily.
When you use one of our services, we generally only collect the data that is necessary to provide you with our service. We may ask you for further information, but this is voluntary. Whenever we process personal data, we do so in order to be able to offer you our service or to pursue our commercial objectives.
3. Visit the website
3.1 General use
When you visit our website, our web servers store the IP of your Internet service provider, the website from which you visit us, the web pages you visit on our site and the date and duration of your visit as standard. The processing of this information is absolutely necessary for the technical transmission of the web pages, the convenient use of our services and secure server operation. Our legitimate interest arises from Art. 6 para. 1 lit. f) GDPR.
It is not possible to draw any direct conclusions about your identity from the information and we will not do so. The information is stored and automatically deleted once the aforementioned purposes have been achieved. The standard periods for deletion are based on the criterion of necessity.
3.2 Automatically saved data
Server log files
The provider of the pages automatically collects and stores information in so-called server log files, which your browser automatically transmits to us. These are:
Amount of data transferred
This data is not merged with other data sources. Processing is carried out in accordance with Art. 6 para. 1 lit. f GDPR on the basis of our legitimate interest in improving the stability and functionality of our website.
For reasons of technical security, in particular to defend against attempted attacks on our web server, this data is stored by us for a short time. It is not possible for us to identify individual persons from this data. After seven days at the latest, the data is anonymised by shortening the IP address at domain level so that it is no longer possible to establish a link to the individual user. The data is also processed in anonymised form for statistical purposes; it is not compared with other databases or passed on to third parties, even in excerpts.
3.3 Contact us
When contacting us (e.g. by email, telephone or via social media), the details of the enquiring persons are processed insofar as this is necessary to answer the contact enquiries and any measures requested.
The response to contact enquiries in the context of contractual or pre-contractual relationships is carried out to fulfil our contractual obligations or to respond to (pre)contractual enquiries and otherwise on the basis of the legitimate interests in responding to the enquiries.
3.4 Cookies
When you visit our website, we may store information on your computer in the form of cookies. Many cookies contain a so-called cookie ID. A cookie ID is a unique identifier of the cookie. It consists of a string of characters through which websites and servers can be assigned to the specific Internet browser in which the cookie was stored. This enables the websites and servers visited to distinguish the individual browser of the data subject from other Internet browsers that contain other cookies. A specific Internet browser can be recognised and identified via the unique cookie ID.
Through the use of session cookies, the controller can provide the users of this website with a user-friendly service that would not be possible without the setting of cookies. Without consent, we only use technically necessary cookies on the legal basis of legitimate interest in accordance with Art. 6 para. 1 lit. f GDPR.
We only use personalised cookies to improve our website or for marketing/advertising purposes with your consent. On your first visit, you can voluntarily consent to tracking or analysis via the cookie banner that appears. Your data may be passed on to partners or third-party providers. Only if you explicitly consent to this will these cookies be stored; the legal basis is then your consent in accordance with Art. 6 para. 1 lit. a GDPR.
You can revoke or change your settings for the use of cookies at any time here at the bottom left of the website via the data protection settings.
3.5 Consent Management
ConsentManager
Our website uses the consent technology of ConsentManager to obtain your consent to the storage of certain cookies on your end device or to the use of certain technologies and to document this in compliance with data protection regulations. The provider of this technology is Jaohawi AB, Haltegelv gen 1b, 72348 Västeras, Sweden, website: www.consentmanager.de (hereinafter referred to as "ConsentManager").
When you enter our website, a connection is established to the ConsentManager servers in order to obtain your consent and other declarations regarding the use of cookies. ConsentManager then stores a cookie in your browser in order to be able to assign the consents you have given or revoke them. The data collected in this way is stored until you ask us to delete it, delete the ConsentManager provider cookie yourself or the purpose for storing the data no longer applies. Mandatory statutory retention obligations remain unaffected.
ConsentManager is used to obtain the legally required consent for the use of cookies. The legal basis for this is Art. 6 para. 1 lit. c GDPR.
We have concluded an order processing contract (AV) in accordance with Art. 28 GDPR with the above-mentioned provider. This is a contract prescribed by data protection law, which guarantees that the provider will only process the personal data of our website visitors in accordance with our instructions and in compliance with the GDPR.
4. Service optimisation
4.1 Platform
TYPO3
The Typo 3 content management system (CMS) is used to manage the website. The hosting is operated on our own servers. Typo3 is an open source enterprise CMS from the TYPO3 Association, Gewerbestrasse 10, CH-4450 Sissach.
The purpose of the processing is to enable the efficient management of website content as described above. Data is not transferred to third parties or third countries.
When the website is accessed, a technically necessary cookie is set, which is not personalised or through which no personal reference can be established.
The data will be deleted as soon as it is no longer required to fulfil the purpose for which it was collected. In the case of the collection of data for the provision of the website, this is the case when the respective session has ended.
The legal basis is our legitimate interest pursuant to Art. 6 para. 1 lit. f GDPR.
4.2 Communication
Communication via WhatsApp
Your name and other data provided by you in order to answer your enquiry or, if you have expressly consented, to send you advertising messages.
To send and receive messages via our various communication channels, including WhatsApp, we use the Superchat service provided by SuperX GmbH, Oranienburger Str. 91, 10178 Berlin ("Superchat"). The data is stored on our behalf on Superchat servers in Germany.
The WhatsApp service is operated by WhatsApp Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland ("WhatsApp"), a group company of Meta Platforms, Inc. (formerly Facebook). WhatsApp processes the data in accordance with its privacy policy, which you can access here. The communication content is end-to-end encrypted. WhatsApp may also collect other so-called "metadata", which may contain information about the identity of the sender and recipient, as well as the telephone number, device information and information about the use of WhatsApp (e.g. duration and frequency). WhatsApp also uses this data for its own purposes, such as improving the WhatsApp service. Further information can be found in the WhatsApp-Privacy policy. We have no knowledge of the details of this data processing and have no influence on it. We cannot rule out the possibility of data being passed on to other recipients within the Meta group of companies in countries outside the EU that do not offer an adequate level of data protection (in particular in the USA).
The legal basis for data processing by us is
If the processing is based on your consent, the data will be deleted as soon as you withdraw your consent. You can revoke your consent at any time by sending a message with the content "Stop" in the chat or an e-mail to info@median-kliniken.de. Otherwise, we will delete your data as soon as the purpose of the processing no longer applies (e.g. the enquiry has been conclusively answered). If statutory retention periods prevent deletion, the data will be blocked for further use until the retention period has expired.
5. Tools and services for analysis, statistics and marketing
5.1 Analysis and statistics
Google Tag Manager
We use the Google Tag Manager. The provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.
Google Tag Manager is a tool that enables us to integrate tracking or statistical tools and other technologies on our website. The Google Tag Manager itself does not create any user profiles, does not store any cookies and does not carry out any independent analyses. It is only used to manage and display the tools integrated via it. However, Google Tag Manager records your IP address, which may also be transmitted to Google's parent company in the United States.
The Google Tag Manager is used on the basis of Art. 6 para. 1 lit. a GDPR. This consent can be revoked at any time via the data protection settings.
Google Analystics (4)
This website uses functions of the web analysis service Google Analytics. The provider is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.
Google Analytics enables the website operator to analyse the behaviour of website visitors. In doing so, the website operator receives various usage data, such as page views, length of visit, operating systems used and origin of the user. This data is summarised in a user ID and assigned to the respective end device of the website visitor.
We can also use Google Analytics to record your mouse and scroll movements and clicks, among other things. Google Analytics also uses various modelling approaches to supplement the recorded data records and uses machine learning technologies for data analysis.
Google Analytics uses technologies that enable the recognition of the user for the purpose of analysing user behaviour (e.g. cookies or device fingerprinting). The information collected by Google about the use of this website is generally transmitted to a Google server in the USA and stored there. The use of this service is based on your consent in accordance with Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TTDSG. Consent can be revoked at any time.
Data transfer to the USA is based on the standard contractual clauses of the EU Commission. You can find details here: https://privacy.google.com/businesses/controllerterms/mccs
5.2 Advertising and marketing
YouTube
This website embeds videos from YouTube. The operator of the pages is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.
We use YouTube in extended data protection mode. According to YouTube, this mode means that YouTube does not store any information about visitors to this website before they watch the video. However, the transfer of data to YouTube partners is not necessarily excluded by the extended data protection mode. For example, YouTube establishes a connection to the Google DoubleClick network regardless of whether you watch a video.
As soon as you start a YouTube video on this website, a connection to the YouTube servers is established. This tells the YouTube server which of our pages you have visited. If you are logged into your YouTube account, you enable YouTube to assign your surfing behaviour directly to your personal profile. You can prevent this by logging out of your YouTube account.
Furthermore, YouTube can store various cookies on your end device after starting a video or use comparable recognition technologies (e.g. device fingerprinting). In this way, YouTube can obtain information about visitors to this website. This information is used, among other things, to record video statistics, improve user-friendliness and prevent fraud attempts.
If necessary, further data processing operations may be triggered after the start of a YouTube video, over which we have no influence. Since a corresponding consent has been requested, the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a GDPR and 25 para. 1 TTDSG, insofar as the consent includes the storage of cookies or access to information in the user's end device (e.g. device fingerprinting) within the meaning of the TTDSG. Consent can be revoked at any time. If you consent to data processing, other Google services (Ads) will also be loaded.
You can find more information about data protection at YouTube in their privacy policy at: https://policies.google.com/privacy?hl=de.
Google Ads
The website operator uses Google Ads. Google Ads is an online advertising programme of Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland. In this case, however, the ads are loaded when the YouTube player is used.
Google Ads enables us to display adverts in the Google search engine or on third-party websites when the user enters certain search terms in Google (keyword targeting). Furthermore, targeted adverts can be displayed based on the user data available at Google (e.g. location data and interests) (target group targeting). As the website operator, we can evaluate this data quantitatively by analysing, for example, which search terms led to the display of our advertisements and how many advertisements led to corresponding clicks.
The use of this service is based on your consent in accordance with Art. 6 para. 1 lit. a GDPR and 25 para. 1 TTDSG. Consent can be revoked at any time.
Data transfer to the USA is based on the standard contractual clauses of the EU Commission. You can find details here: https://policies.google.com/privacy/frameworks and https://privacy.google.com/businesses/controllerterms/mccs/.
In addition, Google is certified in accordance with the Data Privacy Framework Programme and thus fulfils the requirements for secure data transmission in accordance with the EU Commission's adequacy decision for the USA.
Google Maps
This site uses the map service Google Maps. The provider is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.
To use the functions of Google Maps, it is necessary to save your IP address. This information is usually transmitted to a Google server in the USA and stored there. The provider of this site has no influence on this data transfer. If Google Maps is activated, Google may use Google Web Fonts for the purpose of standardising the display of fonts. When you call up Google Maps, your browser loads the required web fonts into your browser cache in order to display texts and fonts correctly.
As we have integrated Google Maps by means of a consent banner, a corresponding consent is requested. The processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a GDPR and 25 para. 1 TTDSG, insofar as the consent includes the storage of cookies or access to information in the user's end device (e.g. device fingerprinting) within the meaning of the TTDSG. Consent can be revoked at any time.
If you consent to data processing, other Google services (WebFonts) will also be loaded.
Data transfer to the USA is based on the standard contractual clauses of the EU Commission.
Details can be found here:
https://privacy.google.com/businesses/gdprcontrollerterms/ and
https://privacy.google.com/businesses/gdprcontrollerterms/sccs/.
In addition, Google is certified in accordance with the Data Privacy Framework Programme and thus fulfils the requirements for secure data transmission in accordance with the EU Commission's adequacy decision for the USA.
You can find more information on the handling of user data in Google's privacy policy: https://policies.google.com/privacy?hl=de.
Meta Pixel
Use of the meta pixel
We use the so-called Meta Pixel from Meta Platforms, Inc (1601 Willow Road, Menlo Park, CA 94025, USA) on our website. Meta Pixel is a tool that enables us to measure the effectiveness of our advertising on Meta Platforms, define target groups for our adverts and ensure that our adverts are shown to the right people.
How the Meta Pixel works
The Meta Pixel collects information about your use of our website and transmits this information to Meta. This information is processed by Meta and can be used to show you personalised advertisements on Meta platforms (e.g. Facebook, Instagram). The data collected includes, among other things
Legal basis for the processing
The meta pixel is used exclusively on the basis of your consent in accordance with Art. 6 para. 1 lit. a GDPR. You can revoke your consent at any time with effect for the future by objecting to the use of the meta pixel on our website via the consent banner.
Data transfer to the USA
Please note that data may be transferred to the USA through the use of the meta pixel. Meta has been certified under the EU-US Data Privacy Framework, which is a corresponding guarantee for third country traffic in accordance with Art. 45 GDPR.
Further information
For more information on data collection and use by Meta, your rights in this regard and ways to protect your privacy, please refer to Meta's privacy policy at: https://www.facebook.com/privacy/policy
6. Economic analyses and market research
For business reasons and in order to identify market trends and the wishes of contractual partners and users, we analyse the data we have on business transactions, contracts, enquiries, etc., whereby the group of data subjects may include contractual partners, interested parties, customers, visitors and users of our online offering.
The analyses are carried out for the purpose of business evaluations, marketing and market research (e.g. to determine customer groups with different characteristics). If available, we may take into account the profiles of registered users, including their details, e.g. on services used. The analyses are used solely by us and are not disclosed externally, unless they are anonymous analyses with summarised, i.e. anonymised values. Furthermore, we take the privacy of users into consideration and process the data for analysis purposes as pseudonymously as possible and, where feasible, anonymously (e.g. as summarised data).
7. Online presence on social media
If you have given your consent to the respective social media operator in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR, your data will be automatically collected and stored for market research and advertising purposes when you visit our online presences on our social media channels, from which user profiles are created using pseudonyms. These can be used, for example, to place adverts within and outside the platforms that presumably correspond to your interests. Cookies are generally used for this purpose. For detailed information on the processing and use of data by the respective social media operator as well as a contact option and your rights in this regard and setting options for protecting your privacy, please refer to the respective linked data protection notices of the providers on their websites. If you still need help in this regard, you can contact us.
8. Security
We have taken technical and administrative security precautions to protect your personal data against loss, destruction, manipulation and unauthorised access. All our employees and service providers working for us are obliged to comply with the applicable data protection laws.
Whenever we collect and process personal data, it is encrypted before it is transferred. This means that your data cannot be misused by third parties. Our security precautions are subject to a continuous improvement process and our data protection declarations are constantly being revised. Please ensure that you have the latest version.
9. Processing of personal data for advertising purposes
You can object to the use of your personal data for advertising purposes at any time, either as a whole or for individual measures, without incurring any costs other than the transmission costs according to the basic rates.
We are authorised under the legal requirements of Section 7 (3) UWG to use the e-mail address you provided when concluding the contract for direct advertising for our own similar goods or services. You will receive these product recommendations from us regardless of whether you have subscribed to a newsletter.
If you do not wish to receive such recommendations from us by e-mail, you can object to the use of your address for this purpose at any time without incurring any costs other than the transmission costs according to the basic rates. A message in text form is sufficient for this. Of course, each e-mail always contains an unsubscribe link.
10. How long will my data be stored?
We process your data until the termination of the business relationship or until the expiry of the applicable statutory retention periods (e.g. from the German Commercial Code, the German Fiscal Code or the Working Hours Act); in addition, until the termination of any legal disputes in which the data is required as evidence.
11. What data protection rights do I have?
You have the right to information, correction, deletion or restriction of the processing of your stored data, a right to object to the processing as well as a right to data portability and to lodge a complaint in accordance with the requirements of data protection law.
Right to information:
You can request information from us as to whether and to what extent we process your data.
Right to rectification:
If we process your data that is incomplete or incorrect, you can request that we correct or complete it at any time.
Right to cancellation:
You can demand that we erase your data if we process it unlawfully or if the processing disproportionately interferes with your legitimate protection interests. Please note that there may be reasons that prevent immediate erasure, e.g. in the case of statutory retention obligations.
Irrespective of the exercise of your right to erasure, we will erase your data immediately and completely, provided that there is no legal or statutory retention obligation to the contrary.
Right to restriction of processing:
You can request that we restrict the processing of your data if
Right to data portability:
You may request that we provide you with the data you have provided to us in a structured, commonly used and machine-readable format and that you may transmit this data to another controller without hindrance from us, provided that
If technically feasible, you can request that we transfer your data directly to another controller.
Right of objection:
If we process your data on the basis of a legitimate interest, you can object to this data processing at any time; this would also apply to profiling based on these provisions. We will then no longer process your data unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms or the processing serves the establishment, exercise or defence of legal claims. You can object to the processing of your data for the purpose of direct advertising at any time without giving reasons.
Right of appeal:
If you are of the opinion that we are violating German or European data protection law when processing your data, please contact us so that we can clarify any questions you may have. Of course, you also have the right to contact the supervisory authority responsible for you, the respective state office for data protection supervision.
If you wish to assert one of the aforementioned rights against us, please contact our data protection officer. In case of doubt, we may request additional information to confirm your identity.
Am I obliged to provide data?
The processing of your data is necessary for the conclusion or fulfilment of the contract you have entered into with us. If you do not provide us with this data, we will generally have to refuse to conclude the contract or will no longer be able to fulfil an existing contract and will therefore have to terminate it. However, you are not obliged to give your consent to data processing with regard to data that is not relevant or legally required for the fulfilment of the contract.
12. Changes to this privacy policy
We reserve the right to change our privacy policy if this should be necessary due to new technologies. Please ensure that you have the latest version. If fundamental changes are made to this privacy policy, we will announce these on our website.